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In a world where the complexities of beer brewing, hop science, and the larger industry dynamics often go unnoticed, the importance of accessible, evidence-based information cannot be overstated. The very reason I’ve begun this newsletter is to forge a vibrant community of beer lovers, home brewers, industry enthusiasts and truth seekers like you and I.
The purpose of 'Breaking Brews' is not only to enlighten and occasionally entertain, but also to equip you with credible knowledge — about the intricate science behind hops, the evolving craft of brewing, the narratives behind popular beer styles, and the myths that often cloud our understanding. The aim is to help you navigate the rich world of beer with more confidence and clarity.
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In return, I ask you to share what you learn, discuss the topics, and invite others to this growing community. (And, if possible, support this effort with a paid or gift subscription.)
Reviewing the Latest USDA Report on the Hop Industry
The USDA reports an 18% drop in hop acreage for 2024, affecting key varieties like Citra® and Mosaic®, with implications for the entire hop industry.
Aged to Perfection: Another Article Examining the Use of Old Hops
Learn how aged hops impact beer's bitterness and aroma with our comprehensive analysis for brewers.
Shan Ferment’s Guide to the Craft Brewers Conference
Discover the best of the Craft Brewers Conference with Shan Ferment’s expertly curated guide. From innovative hop sessions to engaging hospitality suites and exclusive events, this guide highlights the top activities and sessions that brewing professionals shouldn’t miss. Stay updated with real-time insights by following our Instagram channel and page!
Everyone Hates Sabro®
Discover why Sabro® hops divide palates, exploring the genetic link and aldehyde's role in its unique flavor profile.
Bold Twists & Consumer Perception: Non-Alcoholic Beer
Explore the cutting-edge intersection of health and taste in the beer industry with our latest insights on low-alcohol and non-alcoholic beers. Discover how the addition of olive leaf extract not only enhances the antioxidant properties of beer but also retains the beloved flavors of traditional brews. Plus, gain valuable insights into consumer perceptions, revealing a growing demand for flavorful, microbrewed non-alcoholic options. Dive into the future of beer, where health benefits and delicious taste go hand in hand.
In a Bine(d): a Final Review of Hop Harvest 2023
Discover the latest trends in the 2023 U.S. hop industry with our analysis of the National Hop Report. Uncover how increased efficiency in Idaho, Oregon, and Washington is reshaping production, the impact of variety surpluses on market dynamics, and the strategic adaptations required for hop farmers and brewers to thrive in this evolving landscape.
Do I still want to do this? Rethinking & Reflecting on Beer in 2023
Unveiling a brewer's 2023 journey: Personal challenges meet market dynamics in the brewing industry. Insightful, real-world perspective.
Tapping into Global Flavors - Part 2
Dive deeper into Brewed Adventures: Tapping into Global Flavors - Part 2. Unearth the fusion of international cuisines and beer. From tikka-infused ales to Korean spice stouts, explore how global palates are reshaping craft brewing.
Tapping into Global Flavors - Part 1
Dive into Part 1 of Brewed Adventures as we blend the food and beer industries. Explore floral wellness sips, sophisticated bitter brews, and the surprising merge of savory in beverages. Cheers to a flavor-packed journey
The Underrated Number: Impacts of HSI on Beer Aroma and the Hop Over-Supply
Explore the significance of the Hop Storage Index (HSI) in the brewing process and it’s role in the current over-supply of hops. Delve into the nuances of hop storage, its effect on beer flavor and aroma, and the upcoming research from Oregon State University to refine HSI's focus for a more holistic brewing approach.
The Untapped Potential of Hops By-Products
Unlock the versatile uses of hops waste in industries beyond brewing. From food preservation and medical applications to cosmetics, learn how this overlooked byproduct can become a game-changer for sustainability and innovation.
Demystifying the Art of Hop Selection: An Insider's Perspective from Yakima
Dive into the complex world of hop selection with an insider's guide straight from Yakima, Washington—the U.S. hub of hop production. This comprehensive article unpacks the many variables that go into choosing the perfect hop for your brew. From sensory science to the significance of the harvest window, we delve into every aspect that influences a brew's aroma, flavor, and longevity. Whether you're a novice homebrewer or a seasoned professional, this is your ultimate guide to mastering the art and science of hop selection.
Climate Change and Hop Varieties
Explore how climate change is impacting hop varieties with Hallertau's research and the introduction of ELANI™, a heat-tolerant hop by Yakima Quality Hops. Adaptation and sustainability in brewing.
Hard Cider in North America –Apple Varieties, Vintage Quality, and Growth Opportunities
Uncover North America's hard cider potential through a comprehensive study of apple varieties, vintage quality, and market growth opportunities.
A Pint of Health: Understanding the Effects of Beer on the Gut Microbiome
Explore the fascinating connection between beer and gut health in this review of a recent study. Learn how beer can influence gut microbiome, impact digestion and metabolism, and offer potential health benefits.
Can you re-use dry hops?
Explore the art of reusing dry hops in brewing! This in-depth guide covers the potential savings, flavor retention, and the complex issue of hop creep. A must-read for eco-conscious brewers and enthusiasts.
Non-Alcoholic Craft Beers: Insights from Consumer Research and Brewing Science
Non-alcoholic craft beers are gaining traction. Attracting a diverse consumer base, they are ushering in a new era in the brewing industry, driven by science, innovation, and changing consumer behaviors.
Crafting Zero Booze, Full Flavor: The Yeast Revolution in Non-Alcoholic Beers
Discover the magic of alternative yeasts in crafting full-flavored, non-alcoholic beers. As global beer consumption stagnates, low-alcohol beers are taking center stage. Uncover how alternative, maltose-negative yeasts are pushing the boundaries, creating unique flavors and transforming the craft brewing industry. This article delves into key research studies that shed light on these innovative brewing techniques.
Yeast Hunting at Historic Caucasus Mountain Brewing Sites
International researchers investigate ancient brewing sites in Georgia's Caucasus Mountains, aiming to discover the origins of lager's 'bottom-fermenting yeast'. This expedition blends history with modern brewing science and may spark industry-wide innovation while illuminating beer's ancestral roots.
Addressing Burnout and Trauma in the Corporate World
In the fast-paced corporate world, burnout, bullying, and trauma are silent adversaries that can severely impede employee well-being and productivity. As the fulcrum of employee engagement and company culture, HR can spearhead initiatives to mitigate these issues. This article delves into HR's critical role, providing practical, research-based strategies to foster healthier, supportive work environments, and ensure employees' mental health is placed at the forefront of corporate responsibility. A must-read for HR professionals and corporate leaders seeking to redefine and strengthen their workspaces.